Dubai Launches ‘Driving School’ for Kids to Learn Road Safety and Traffic Rules

Children in Dubai now have the chance to learn road safety and responsible cycling through a new, kid-friendly “driving school.”

Launched on November 3, the “Go With The Floooow” road safety cycling program teaches children aged three and up about safe cycling practices while promoting an active and healthy lifestyle.

Held at the Ripe Market in Umm Suqeim, the inaugural event saw excited families gathered as kids navigated through a mock road course.

Children practiced following traffic signs, stopping at intersections, and even had the opportunity to dress as police officers, directing other young cyclists.

Those who complete the program earn a “driving license” by collecting five stamps, each representing a new skill learned.

The interactive setup included various themed stations: a mock police station for role-playing, an EV charging station to introduce the idea of sustainability, and a cleaning station where children could wash their bikes.

The program blends education with play, encouraging kids to gain practical skills in a fun way. Sessions are priced at Dh60 per child for 20 minutes, with sibling discounts available.

Among the event’s attendees were Suzanne and Martijn Boelens, whose two children, aged seven and four, eagerly participated.

“It’s important for us to teach them cycling safety, as we did back home in the Netherlands,” said Suzanne. “They’re excited to collect their stamps and earn their licenses.” Martijn added, “They’re learning from each other, which is great. It’s not just about speed; it’s about awareness.”

The program’s founder, Barbara Koenen-Geerdink, left a career in corporate law earlier this year to focus on creating this road safety initiative for children.

Inspired by her own children’s experiences, Barbara noticed a need for practical road safety education and wanted to address this gap.

She collaborated with various stakeholders, and after three months, her vision became reality. “I wanted to create something meaningful,” she shared. “Seeing my own kids on bikes made me realize the importance of teaching them about road safety.”

Barbara has also authored a children’s storybook about a girl named Rosie and her bicycle adventures, aiming to integrate storytelling into road safety education.

Her long-term goals include expanding the program into schools and eventually establishing a dedicated road safety school.

“This initiative lets me give back to the community and make a real difference. Seeing the children excited to learn fills me with pride,” Barbara said.

Looking to the future, Barbara envisions expanding the program across the GCC to foster a generation of road-smart young cyclists who can safely enjoy the outdoors.